The purpose of this project was to take an existing high end retailer and redesign two boxes and a shopping bag. Each package is constructed from a single sheet of paper and can be assembled without any glue or tape for cost efficency.
Each package can also be knocked flat for easy storage. The logos are die-cut. The saturated purple and sharp angles found in the details of the two boxes and in the top of the bag fit in with England's bold modern design and fashion.